NEW : The Gen Z Way of Life
Roughly, anyone born between 1995-2010 is collectively called as Generation Z.
Gen Z are the youngest members of the workforce and those who are at the start of beginning their career journey. They are spending money on products, services and solutions that you produce, provide and create. There is already so much being said about them, but one thing is for certain, they cannot be ignored any longer.
Thinking Hats captures the nuances of this dynamic psycho graphic in India via Qualitative research.